Tag: Branding 101

Branding 101 Understand your customers/target audience Define your brand persona Highlight your brand transparency Create a strong, positive perception of an individual, company, municipality, public figure etc., its products, services or opinion’s in the customer’s mind. Effective branding is achieved by combining many elements such as digital equity, logo & design, social media presence, mission statement and a consistent (Go green when possible) theme throughout all online and traditional marketing platforms. To create a consistent brand so that your customers … Continue reading “Branding 101”